Saratoga Eagle Is Now The Proud Distributor of Founders Brewing Co.

founders_logoMike Stevens and Dave Engbers both had steady jobs when they decided to chase their dreams and open a brewery–which meant writing a business plan, quitting their jobs, and taking out giant loans. They figured if you’re going to live life, you ought to live it hard, without regrets.

After some initial challenges, due to making well balanced but unremarkable beers, they were on the verge of bankruptcy. It was at this point that the original Founders team decided to brew the kind of beer that got them excited about brewing in the first place: complex, in-your-face ales, with huge aromatics, bigger body, and tons of flavor.

The Founders Family, a group of passionate beer enthusiasts, has grown around this simple philosophy: “We don’t brew beer for the masses. Instead, our beers are crafted for a chosen few, a small cadre of renegades and rebels who enjoy a beer that pushes the limits of what is commonly accepted as taste. In short, we make beer for people like us.”founders_all_day

The Founders Brewing Co. has been lucky to evolve into one of the highest recognized breweries in the United States. They have been ranked in the top breweries in the world by for the last five years, and they have several beers listed in the top one hundred beers of the world on They’ve won six World Beer Cup medals, four European Beer Star medals and three Great American Beer Festival medals—thirteen medals total across eight different beers.

The Founders Brewing Company is proud to be doing what they’re doing. They give credit to their staff for continuously working to reinvent what beer can be and thank their many customers for whom they work to provide world-class beers.

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Stella Artois Buy a Lady a Drink

Today, 750 million people around the world live without access to clean water. This crisis disproportionately affects women, who walk a combined 200 million hours a day to collect water for their families.Stella Artois Chalices

Stella Artois has partnered with and donated $1.2 million USD to help stop these journeys, so women can start new ones of their own.

Show your support with these specially designed Stella Artois chalices inspired by the cultural heritage of India, Ethiopia, and Honduras. Every chalice purchased will provide 5 years of clean water for 1 person in the developing world.

To purchase a chalice please visit:


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Welcome Shipyard!


This morning we are very excited to announce a new partner: SHIPYARD BREWING!

Shipyard makes a perfect compliment to our already great portfolio. We are rolling out with the world famous Export Ale, Summer Ale, and Monkey Fist IPA!

These New England brews feature eye-catching graphics that evoke the coastal Northeast life style, and needless to say the beer is top-notch.

Visit to learn more, ask your retail sales consultant for samples and please stay tuned for more announcements!

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Alert Cab- offering reduced fare cab rides to keep the streets safe!


As adults head out to celebrate the winter holidays, they can “do the ride thing” by taking advantage of a free program that can help keep Capital Region streets safe.  Saratoga Eagle Sales and Service is sponsoring Alert Cab, a community-based initiative that helps prevent drunk driving by providing safe cab rides home to adults who may have had too much to drink.

Bartenders and servers at participating bars and restaurants have received cab vouchers provided by Saratoga Eagle to offset the cost of getting a safe ride home.  By offering reduced fare rides home, Alert Cab keeps potential drunk drivers off the road.  Look for vouchers at the Saratoga City Tavern and Irish Times in Saratoga; as well as Juniors and the Pearl Street Pub in Albany.  The Alert Cab program will run through the New Year’s holiday celebrations.

“We want all adults who choose to drink, regardless of the occasion, to act responsibly,” said Jeff Vukelic, President of Saratoga Eagle Sales and Service.  “That means if you include alcohol in your celebrations, please plan ahead and arrange to use alternate transportation, such as Alert Cab, or a designated driver to get home safely.”

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Give the gift of Stella Artois this year!

I know that the holidays are stressful. Traveling, dealing with Relatives, screaming children, laborious meals to prepare, Don’t get me started… And on top of it all you are expected to buy gifts for practically everyone you know, I feel for you my friend. I really do.

Well let me make your life a little easier concerning buying gifts this year. Stella Artois and your friends at SESS are working tirelessly to put this Stella Artois holiday package in arms reach for you to gift to everyone on your list (who are at least 21 years of age of course)!


Check that beautiful box of beer out! It makes feel warm and fuzzy just thinking about seeing that under my Christmas tree. The gift of beer is always appreciated, it is virtually risk free, a holiday home run! What do you get for the man who has everything? Beer. That’s what.


Stella Artois has thought of everything this year, the freakin box looks like wrapping paper! And you know that wrapping presents sucks, and frankly, you suck at it. Problem solved. Check out the gift tag on this thing.


It could not be any easier people, 24 beers too many? (it’s not), the 12 packs are also sporting this look for the holidays. I hope by introducing you to this amazing package I have alleviated some of your holiday stress, and when your finished stacking up holiday themed cases of Stella for everyone else, go ahead and treat yourself to a perfectly poured Stella Artois. It was originally brewed for the holidays, and it always makes me feel more merry!

Stay tuned, I suspect that Stella has another trick or two up her sleeve to make your holidays bright! Please enjoy responsibly and have a great holiday season!

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Goose Island Mild Winter Rye Ale

One of our favorite winter seasonals in the Capital District, by way of Chicago!  Hit the video to learn more about this delicious craft beer and look for it at better beer bars everywhere!




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Cicerone Certification

In 2012 a new brewery has opened in the U.S. every day!  The beer business has changed, and a sales team who is passive in their training, and lack luster in their beer knowledge will be left in the dust.  But the more things change, the more they stay the same!  And old fashioned values like accountability, teamwork, and TRAINING keep our team at SESS on the cutting edge.  With that in mind, we are celebrating our ENTIRE sales force completing the Certified Beer Server level of the Cicerone Certification program!  An impressive feat to be sure-  cant wait to announce the Certified Cicerone level trainees next!

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Pyramid Breweries COMING SOON!

We love craft beer, and we work (and play) really hard at being the best team to represent them.  That being said, we are all fired up to bring Pyramid Breweries’ delicious west coast beers to you!  It feels great to have our hard work recognized-  a craft brewers’ biggest challenge in a new market is finding a partner that will treat them right- and no one does that better than us.  End of story!  Check out their website and start getting excited to see Pyramid beers in all your favorite beer destinations!


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Budweiser Project 12

Last spring Anheuser-Busch asked their 12 brewmasters from Imagetheir breweries to create their own “tribute” beer.  Six of the twelve were selected to be a part of a nationwide sampling for thousands of consumers at events across the country throughout the summer including the Budweiser Made in America music festival in Philadelphia where over 10,000 consumers were able to taste the beers.  Budweiser took the consumer feedback into consideration when they selected three of the beers for a limited-edition sampler 12-pack that will be available this fall. The beers are labeled with the ZIP codes of the breweries where the batches were created: No. 63118 (St. Louis) a deep-golden pilsner; No. 91406 (Los Angeles) a deep-amber lager; and No. 23185 (Williamsburg Va.) a bourbon cask larger.  Project 12 was a way for Anheuser-Busch’s brewmasters to experiment with new ingredients, flavors, and brewing processes and to appeal to trend-seekers who are frequently looking to try new beer styles and flavors.

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